Women charged more in high street stores than men
Do you think you’re being charged too much for high street brands? We, as women, may be paying more for the things we buy as a new study has revealed that high street shops charge women more than men for identical products. The Times investigated the prices of hundreds of high street goods and found that products aimed at women and girls were on average 37% more expensive than the male equivalent.
To put the problem into perspective, if we were to buy Levi’s 501 jeans, we would have to pay around 46% more than men for jeans of the same waist and leg length! The leader of The Women and Equalities Committee, Maria Miller, described the situation as “unacceptable”, adding that products should not be more expensive just because they are targeted at women.
Major retailers such as Tesco and Boots have commented on the issue, saying that their products are priced based on materials, design and market comparison rather than who they are aimed at.
Have you noticed a difference in the price of the products you buy compared to products aimed at men? Let us know in the comment box below.